Research Interests
Sinan is the David Austin Professor of Management, Marketing, IT and Data Science at the Massachusetts Institute of Technology (MIT), where he directs the Initiative on the Digital Economy (IDE) and the Social Analytics Lab.
He and his teams study the evolution and social and economic impacts of the digital economy, artificial intelligence, machine learning, natural language processing, social technologies like digital social networks, video sharing and video conferencing technologies, new digital marketplaces, the sharing economy and the design and analysis of large-scale digital experimentation.
He is a managerial economist and an applied econometrician whose expertise also spans sociology, social psychology and data analysis techniques like machine learning and natural language processing. His specific areas of expertise include networks, causal inference, the design and analysis of large-scale digital experiments, machine learning, predictive modeling, AI, big data, marketing, IT, social commerce, ecommerce, behavior change and economic productivity. He earned his PhD at MIT and completed his Master’s degrees at the London School of Economics and at Harvard.